Session beers
Steve Killen
steven.f.killen at gmail.com
Mon Aug 8 18:15:28 EDT 2011
Greetings,
Clinton and I fairly well staked out our positions on session beers
yesterday during brewing, and I happened to stumble on this article:
http://draftmag.com/features/selling-the-session/
It's an interesting look at the economics of selling lower strength beers.
tl;dr: There's a decent market for it :)
Part of my interest in it is the challenge of preserving delicious beer
flavor while cutting cost and also intoxication. I think I did ok with my
first stovetop (4%); once I bottle the Northern Brown, I might try to scale
it back to 3.5%.
--
Steven F. Killen <steven.f.killen at gmail.com>
| elvestinkle @ twitter
| pursuing.calefaction.org
Etsi provectus in sententiis sis
Esse parvulus in spiritus debes
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